Social Media and Real Estate

on  in Kevin Brunnock | Real Estate

For real estate agents, there are many platforms that they can use to connect with their customers and grow their businesses. These include Instagram, Facebook, and TikTok. We’ll talk about how to use each platform and how to create content that’s both informative and entertaining.

Facebook is a great tool for real estate professionals to market their services and connect with their clients. It has a variety of features, such as targeted ads for local listings and a built-in messenger.

Instagram is also a great platform for real estate agents to create a business account and connect with their potential clients. They can also include contact buttons so that their potential clients can send them messages and emails.

Most real estate blogs provide basic demographic information about the area, but they don’t provide enough useful information to help potential clients make an informed decision. Instead, use social media to provide them with a deeper understanding of the markets that you serve.

Instagram is also a great platform for real estate agents to post photos of their properties in the area they’re currently marketing.

Cities often have a “CityOf…” Twitter handle, which can be used to promote their properties. These accounts are usually receptive to shout-outs and will retweet posts from other users. Use social media to let your personality shine through and connect with your clients. It’s a great way to start a dialogue before they even call.

Many real estate agents hire a ghostwriter to create their marketing copy, but this approach doesn’t give their clients a sense of who they are. According to studies, consumers want to connect with their real estate agents in a personal way. There’s no quick fix to creating effective social media content that fits with who you are as a real estate agent.

Sometimes, the most challenging days of being a real estate agent can be the best lessons that we can share with our clients. Having the necessary knowledge about common real estate mistakes can help make your buyers more informed and secure their future.

Social media is a great way to promote your blog and share useful content about home-buying tips. In today’s world, home buyers are more likely to ask real estate agents questions online instead of calling them directly. This is a great opportunity to start a dialogue with potential clients who are in the early stages of their buying process.

How Rental Real Estate Depreciation Works

by Kevin Brunnock on  in Kevin Brunnock | Real Estate

Depreciation is a tool that rental property owners can use to reduce their taxes. It allows them to deduct the costs of buying and improving their property over its useful life.

Aside from being a great financial move, investing in a rental property can also provide a steady source of income. It can also help build equity in the property as it appreciates. Another benefit of investing in a rental property is that it can easily deduct its rental expenses.

Most of the expenses that rental property owners face are deductible in the year they spend the money. These include mortgage insurance, repairs and maintenance, home office expenses, and travel expenses.

One of the most commonly used tax deductions for rental property owners is the allowance for depreciation. This process allows them to reduce their taxes by taking advantage of the property’s useful life.The IRS has specific rules regarding the depreciation process. It’s important that rental property owners understand this process before they start using it.

The useful life of a property is defined as its lifespan, which means it can last for a long time. It can get used up, get decayed, or lose its value due to natural causes. Although land is considered a valuable asset, it can’t be depreciable since it never gets used up. Also, it’s not possible to deduct the costs of landscaping and clearing. You can start taking depreciation deductions on the property as soon as it’s ready to be used as a rental.

On May 15, 2019, you buy a rental property. After working on it for several months, it’s ready to rent on July 15. Once it’s placed in service, you’ll start to realize the full depreciation of the property in July. This period usually starts in September and ends in December.

If you no longer use the property as an income-producing asset, then it’s no longer in service. You can either sell it or convert it for personal use. If the property is idle or not in use, then it can still be claimed as a depreciation deduction. For instance, if you make repairs after a tenant moves out, you can still deduct the expenses related to the repairs.

The total amount of depreciation that you can deduct each year depends on the various factors that affect the property’s value.

The IRS uses a method known as the modified accelerated cost recovery system to determine the useful life of a rental property. This is the amount of time that the agency considers the property to be useful.

Before calculating the amount of depreciation that you can deduct, it’s important that you work with a qualified tax professional.

How to Become Your Best Self

Do you know there might be a hidden version of yourself that you are yet to discover? Some people may think they are already the best version they can probably be. Unfortunately, sometimes challenges in life may bring stress, hindering you from being the best version of yourself. However, giving up should not be in your vocabulary. Continue pressing on until you become the person you genuinely admire to be.

Surprisingly, becoming your best self is achievable if you take the correct initiative. It involves enhancing all the areas of your life, like limiting your distractions and focusing on your goals. If you are looking forward to becoming your best self, this guideline will help you get started:

  • Set Your Goals

The first step you should take is to set goals in life. Picture your future, decide where you would like to be, and then set goals to help you achieve it. Your goal may be to save money to buy a house or lose weight to achieve good physical wellness. Once you set goals, you hold yourself accountable for every action you take.

  • Get Out of Your Comfort Zone

Some people may fail to bring out their best selves because of their satisfaction in their current situation. To become your best self, you must stretch a bit and make moves that scare you. You start by asking your boss for a promotion, or you can utilize your talents in public.

  • Adopt Healthy Habits

Incorporate healthy habits such as walking, creating time for meditation, or practicing yoga to be the best self. Your general body wellness lays the foundation for your best version, and your healthy habits help you nourish your mind and body.

  • Celebrate Every Milestone

Celebrate little wins as you move towards achieving your goals. Encouraging yourself is essential because it builds your confidence and strength.

  • Try New Things

It’s always refreshing and satisfactory trying something completely different in your life. You can try a new hairstyle or learn how to cook a particular meal. Doing something extra helps you explore your interests and push beyond your limits.

Parting Shot

Becoming the best version of yourself brings more success, fulfillment, and achievements. Therefore, you should take simple steps every day to enjoy all this. Motivate yourself, and focus on your strengths. Also, don’t be afraid to do new things and be determined to bring the best out of yourself.

This article was originally published on KevinBrunnock.com

A Guide to Spiritual Wellness

Spiritual wellness is just as important as your physical health. Just like your physical health, your spiritual wellness can affect many aspects of your life. When you have good spiritual wellness, you can lead a happier life and have more fulfilling relationships with both your friends and family.

Understanding and Assessing Spiritual Wellness

Spiritual wellness is defined as accepting a connection to something greater than yourself. While many embrace their spiritual side by placing their faith in a deity, others practice spiritualism through morals and ethics. No matter how you choose to embrace your spirituality, it nonetheless gives greater meaning to your life and establishes a standard to guide your actions.

In assessing spiritual wellness, it is important to consider several things, including how you view yourself and others around you. Those looking to better understand their spiritual wellness should ask themselves what forces guide their life, what makes them feel happy, and what they aspire to achieve in the future. Additionally, one should examine the way they look at others. Namely, one should assess if they are tolerant of others or if prejudices cloud their judgment of those who might embrace different values.

How to Practice Spiritual Wellness

In practicing spiritual wellness, one must understand that it ebbs and flows throughout your life. A person might have healthier spiritual wellness during a happier part of their life and find that their spiritual health suffers during more stressful times. While this is common for most people, having a spiritual side makes it easier to endure tough times. Likewise, having good spiritual wellness can make you more thankful and appreciative when you are at your best.

One of the more traditional ways of practicing spiritual wellness is devoting yourself to religion. This can be done by attending church services, reading religious texts, or practicing meditation. One can also practice spiritual wellness by serving your community. Volunteering at a food bank or homeless shelter can get you more in touch with others and shows you what matters in life. A more simple way of embracing your spirituality is by understanding the beauty of the world around you. In taking a stroll through a nature preserve or visiting an art museum, you can learn how vast the world is and ponder your place in the universe.

This article was originally published on KevinBrunnock.com

Four Reasons Every Employer Should Offer Career Development Incentives

When employers help their employees develop their careers, they get greater productivity and a more positive outcome. People want to feel like their work has meaning, and they want to identify with their jobs. When they have room to grow, learn skills, and develop at work, they give more to their jobs. Take a look at four reasons that every employer should offer career development incentives. 

Greater Employee Engagement and Commitment

When employees feel that there are career development incentives, they are more engaged and committed to the company. They want to feel like the company takes an interest in their development and growth, and they will work harder and go beyond what is expected when they feel this way. They are also more likely to be happy with the job and stay longer. As long as they think that they can grow and develop in their careers, they aren’t likely to look for a different position where they can. 

The full blog can be found here.

How the Fed’s Interest Rates Impact Americans

There has been a lot of talk about the Fed and the interest rates being set. You might know that the current rate set by the Fed is zero because of the economic turmoil that is occurring. This is a method used to try to stave off a recession or other economic problems. How do the Fed’s interest rates actually impact Americans, though?

Credit Card Rates

The federal interest rate changes impact credit card rates, directly affecting your life. The average APR on a credit card is lower than usual due to the rate cuts that have taken place. Knowing this, it will be easier for Americans to pay down their debts due to having more reasonable interest rates. The interest rates are higher than zero due to credit card companies adding onto the federal rate, but they’re still lower than average. 

Interested? Keep reading here!

Landscaping Trends on Their Way Out

Although the landscape of a home or apartment complex remains important to the overall appearance and feel of a property, landscape themes are now focusing more on function over form. One primary reason for this is that a lot of residential properties don’t provide enough space for people to enjoy large gardens with plenty of variegated flowers.

Here are some examples of emerging trends:

Making Better Use of Outdoor Space

These days, many homeowners have herb gardens and water-element features in their gardens.

Pavers made of cobblestone are also popular. With their rustic charm, they are available in a variety of unique designs. Adding them to the exterior of a home can make it look more cohesive and give it a natural feel.

A variety of furniture selections can also be found on today’s market to help make an outdoor space more comfortable and inviting. Since outdoor furniture is versatile, there are many options to choose from, such as chairs, couches, and tables.

Raised Wooden Garden Beds

Raised garden beds are a wonderful way to increase the amount of usable space in a backyard or garden. Homeowners can make them out of scrap wood and repurposed materials that they may already have.

Unlike traditional gardening, these garden beds provide an aesthetic that makes them an excellent choice for homeowners looking to make their homes more beautiful and unique.

There is Less Focus on Greenery

With the increase of pollution in the world, people are turning to low-maintenance landscaping trends. These trends have made gardening easier and have also helped reduce the amount of work required to maintain a garden.

There has been a noticeable shift in gardening trends, where a desire for beautiful and traditionally prized flowering plants has less influence. Hydrangeas and rhododendrons, for instance, have fallen out of favor because of their maintenance requirements.

With native plants, people are not only saving their own ecosystems, but also saving the planet by reducing the use of water, pesticides, and harmful chemicals. The beauty of native plants is also enhanced by their natural look and the ability to self-prune.

In conclusion, landscaping has undergone some significant changes over the past few decades because of the changes in the size of gardening space available and unpredictable climate changes that make maintenance more challenging.

Direct Real Estate Investing vs. REITs

In the world of real estate investing, one must understand the differences between direct real estate and REITs. Both can be powerful tools when it comes to investing. There are specific pros, cons, and alternatives with both. We will explore exactly how they both work:

What are the advantages of direct real estate?

Direct real estate requires the purchasing of certain properties and generating profit from them. The income could be from owning rental property or any other business dealings. Direct real estate investing also gives the investor more control. And even with the constant market fluctuations, property prices will continue to climb. This means the property could be sold for more money. Another great advantage of property purchases is the number of potential tax offsets.

What are the disadvantages of direct real estate?

Liquidity can be a real issue if you are in need of a quick money infusion. There are times when you may not be able to unload it in a timely manner. Financing can also be a big drawback as some properties require a boatload of capital. Things can go sideways really quickly if market conditions take a dive, or if you have a tenant who is uncooperative.

Advantages of REITs

The good thing about REITs is there is no need to purchase the physical property. Income-generating assets are owned by several investors. The overall return of REITS can be pretty substantial. Unlike Direct real estate, they can be sold pretty much immediately just like stocks.

Disadvantages of REITs

One huge drawback with a REIT is subject to heavy taxation. Because they are viewed as “qualified dividends,” they are taxed at a substantially higher rate. Also, rate fluctuations are not out of the ordinary. Lack of diversification can also be a drawback of REITs. If the economy takes a hit, the risks can increase.

At the end of the day, REITs can be a good way to expand your portfolio. They can be risky because no one can predict when or if they lose value. The bottom line is people should invest wisely. Think about what your portfolio will look like in the future. Always get with a professional finance person to discuss your options and gain clarity.

5 Types of REITS

A REIT is a company that owns and operates real estate. This type of investment can be attractive to investors for many reasons, not the least of which is the tax benefits. The IRS offers favorable treatment for investments in REITs by offering a special lower rate on capital gains and dividends received from these types of investments. In this blog post, we will discuss 5 different types of REITs: equity, mortgage, mezzanine, commercial mortgage-backed securities (CMBS), and fund-of-funds (FoF).

Equity REITs:

An equity REIT owns and manages properties that produce income from rents. The company typically earns a commission for finding tenants and collects rent payments from them. Equity REITs can be divided into two categories: retail and industrial. Retail REITs own shopping malls, department stores, and other types of retail spaces. Industrial REITs own warehouses, storage facilities, and other areas that are well suited for businesses.

Mortgage REITs:

A mortgage REIT uses a large portion of its capital to purchase mortgages which they then earn interest from every month. The company can grow by purchasing new mortgages or by acquiring existing pools of mortgages from another lender through a “pooling-of-interest”. Mortgage REITs can be further divided into two categories: Agency and non-Agency.

Mezzanine REITs:

Mezzanine REITs provide capital to other real estate-related companies in the form of loans or high yield debt securities. The investments can be in the form of first mortgage loans, subordinated debt, or preferred equity. This type of REIT typically charges a higher interest rate on its debt investments and also enjoys some tax benefits.

Commercial Mortgage-Backed Securities (CMBS):

CMBS are securities that are backed by mortgages on commercial properties. These types of investments usually offer a higher yield than traditional bonds due to the increased risk involved with lending money to businesses. The interest payments on CMBS are usually pass-through payments which means that the company that originated the mortgages is responsible for making monthly interest payments to the CMBS holders.

Fund-of-Funds (FoF):

A fund of funds is a “fund of companies” which means that it invests in other entities such as equity and mezzanine REITs, CMBS, and FoFs. The advantage to investing in these types of securities through an FoF is that investors do not need the expertise needed to analyze individual investment opportunities. Instead, they rely on an experienced partner to choose their investments for them.

This article was originally published on KevinBrunnock.com

Curb Appeal Tips for Small Yards

What do you think of when you see a small yard? Many people have yards that seem to be too small for anything other than a few flowers and maybe an outdoor table. It might seem like there is nothing else you can do with your small space, but that isn’t true! In this blog post, we’ll discuss 4 curb appeal tips for small yards.

Add A Small Lawn

A way to make an otherwise empty yard look finished and not so empty is by adding a small lawn or two. You can also add some garden paths which will fill up the space and give your home a nice little touch while bringing in some flowers! Adding flower pots is another great idea: they bring life into your home while making it look more vibrant and appealing. It’s up to you whether you want to add single plants or create little garden beds; both options are very affordable and either way, it adds an interesting aspect to your small backyard.

Plant Climbers Along Fences

When planting climbers like wisteria, jasmine, or climbing roses, you should keep in mind that they will grow quite large over the years. If you want to enjoy them for an extended period, it is best to line your fence with them so they will not over-grow the fences and create some shade. This way you can escape from the sun on hot summer days while enjoying the beauty of your garden. You can also plant climbers along with pergolas; this gives a great look!

Add Raised Beds

Adding raised beds that are filled with flowers is also another great idea if you don’t like having lawns in your backyard (or even if you do). These small flowerbeds will give life to any yard regardless of its size; I love how they make my home look more appealing and inviting. They catch people’s attention when they see them.

Install Fences

Last but not least, another great idea is to install fences which will create a small private space for you and your family members. Luckily, nowadays there are so many types of fencing available that you can find anything matching your style or budget. You can even use landscape timbers for a more rustic look! There are also garage screen kits that will allow fresh air during summer days while giving you some privacy at the same time.

This article was originally published on KevinBrunnock.com